Detroit

Drive results in the Motor City with elevator advertising

Capitalize on unmatched visibility and engagement in Detroit's prime elevators--where every ad connects with the professionals and residents driving the city's renaissance

Why Detroit elevator ads should be part of your media strategy

Put your brand in the places life happens. With 30+ seconds of undivided attention, our elevator screens show ads within a moments of pause and comfort, where audiences are ready to connect with your brand.

Why Detroit elevator ads should be part of your media strategy

Put your brand in the places life happens. With 30+ seconds of undivided attention, our elevator screens show ads within a moments of pause and comfort, where audiences are ready to connect with your brand.
35s

Average elevator ride. – ample opportunity to make an impression.

NATIONAL ELEVATOR INDUSTRY, INC.

3x

Increase short-term sales with elevator ads positioned near purchase locations

Gartner

80%

increase in search ads effectiveness with elevator ads.

OAAA

Billboard Advertising in Detroit vs. Elevator Ads

Detroit's automotive legacy and urban revival have created a dynamic advertising landscape. While freeway billboards reach commuters across the metro's sprawling highway network, the executives and professionals fueling the city's comeback are inside Downtown's revitalized towers.

When to Use Billboards

Billboards along I-75, I-94, I-96, and the M-10 Lodge Freeway are effective for mass brand awareness across metro Detroit's nearly 4.4 million residents. They work well for auto industry launches, retail promotions, event marketing, and reaching commuters across Wayne, Oakland, and Macomb counties.

When to Use Elevator Ads

Elevator ads are the better choice when targeting Detroit's corporate professionals in Downtown and Midtown, where major employers like General Motors, Rocket Companies, and Ally Financial are headquartered. With 4 buildings and 50 screens, you reach high-income decision-makers in the heart of the Motor City's resurgence with a captive, distraction-free format.

Detroit, by the numbers

4

buildings

50

screens

22M

Monthly Impressions

Why Detroit media buyers love elevator ads

Simplify your campaigns with seamless integration into leading programmatic networks like Broadsign, Vistar, and Place Exchange.

Diverse venues

Navigate Detroit's landscape, from the Renaissance Center's corporate hub to Midtown's residential towers, spanning offices, condos, and more.

Unique audiences

Target Detroit's dynamic mix of automotive industry professionals, downtown residents in revitalized neighborhoods, and the growing creative workforce in Midtown and Corktown.

Effective proximity advertising

Craft contextually relevant messages that resonate with Detroit's audiences ensuring your ads speak directly to their current surroundings and interests.

Effortlessly launch your campaigns

Our seamless integration with leading programmatic networks allows you to tap into a vast ecosystem of advertising opportunities. Reach your target audience with precision, leverage data-driven insights, and unlock the full potential of programmatic advertising.

Take your campaigns to new heights and achieve remarkable results with Vertical Impression's trusted Programmatic partners.

Why Detroit Businesses Choose Elevator Advertising

4.4M+

Metro Detroit Residents

67K+

Daily Workers in Downtown

4

Fortune 500 Headquarters

$95K+

Median Income in Target Areas

4-6x

Daily Ad Exposures Per Rider

100%

Share of Voice Per Screen

Begin your media buying journey today, with impactful elevator advertising.

Empowering diverse industries

Elevate your industry's message with precision and impact on Vertical Impression's elevator screens. So you can drive the results that matter most to you.

✅ Drive foot traffic
✅ Support store openings
✅ Promote local events
✅ Acquire new clients
✅ Boost brand awareness

Local Focus,
National Reach

From coast to coast, we’re the fastest growing elevator advertising network in North America.

Frequently Asked Questions

How much does elevator advertising cost in Detroit?

Elevator advertising rates in Detroit vary based on building location, number of screens, and campaign duration. Pricing depends on whether you target Downtown's corporate towers, Midtown's mixed-use developments, or emerging districts like Corktown and New Center. Contact us for a custom media plan tailored to your Detroit campaign goals.

How many buildings have elevator ads in Detroit?

Vertical Impression operates in 4 premium buildings across metro Detroit, with 50 digital screens delivering over 22 million monthly impressions. Our network is concentrated in Downtown and Midtown, targeting the professionals and residents driving Detroit's urban renaissance.

What areas of Detroit have elevator advertising?

Our Detroit network covers Downtown, Midtown, New Center, and Corktown. Downtown alone anchors the city's financial and corporate activity, while Midtown has become a magnet for healthcare, education, and tech professionals working near the Detroit Medical Center and Wayne State University.

How do elevator ads compare to billboards in Detroit?

While Detroit's billboards along I-75, I-94, I-96, and the M-10 Lodge Freeway offer broad commuter reach, elevator ads deliver a captive audience with 100% share of voice and 2.3x higher recall. In a city where major employers like GM, Quicken Loans, and Blue Cross Blue Shield are headquartered Downtown, elevator advertising puts your brand directly in front of the professionals who matter most.

How quickly can I launch an elevator ad campaign in Detroit?

Most Detroit elevator ad campaigns launch within 2 to 3 weeks from creative approval. We support direct buys and programmatic activation through Broadsign, Vistar, and Place Exchange. Our team can help you target specific buildings in Downtown, Midtown, or across the metro area.

Start planning a smarter campaign today.

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