Grow your optometry practice by reaching residents in 141+ premium New York buildings. From Midtown to the Upper West Side, connect with screen-fatigued New Yorkers who need expert eye care.
Get Your Media Plan
New Yorkers spend more time staring at screens than almost any workforce in America -- long hours at computer monitors in Midtown offices, constant smartphone use during subway commutes, and evenings streaming content in their apartments. The demand for vision correction, blue light protection, and comprehensive eye exams has never been higher. Yet most optometry practices rely on insurance directories and walk-in traffic, missing the enormous opportunity to proactively reach patients.
The challenge for optometrists in New York is standing out from the optical chains and online retailers that dominate search results. Elevator advertising puts your practice directly in front of residents in their buildings -- the same residents squinting at their phones, rubbing tired eyes, and overdue for an eye exam. Your practice becomes the familiar neighborhood option they choose over a chain retailer.
Digital Screens in New York
Premium Buildings
Monthly Impressions
Metric
Elevator Ads
Bus Shelters
Social Ads
Patient Proximity
Walking distance patients
Random geographic spread
Broad area targeting
Eyewear Revenue Potential
Fashion-conscious residents
General public
Price-comparison shoppers
Exam Booking Motivation
Daily reminder effect
Single exposure
Easily ignored
Get a customized media plan targeting buildings where your ideal patients live, right in your neighborhood.
Get Your Media Plan
// GA4 Form Submission + Source Page Attribution
document.addEventListener('DOMContentLoaded', function() {
var form = document.getElementById('wf-form-Local-Form');
if (!form) return;
form.addEventListener('submit', function() {
var referrerUrl = document.getElementById('referrer-url').value || 'Direct Visit';
var sourcePage = 'direct';
try {
if (referrerUrl && referrerUrl !== 'Direct Visit') {
sourcePage = new URL(referrerUrl).pathname;
}
} catch(e) { sourcePage = referrerUrl; }
// Classify the page type
var pageType = 'other';
if (sourcePage.indexOf('/industry-city-pages/') > -1) pageType = 'industry_city';
else if (sourcePage.indexOf('/category/') > -1) pageType = 'industry_or_location';
else if (sourcePage === '/') pageType = 'homepage';
else if (sourcePage === 'direct') pageType = 'direct';
gtag('event', 'generate_lead', {
source_page_path: sourcePage,
source_page_type: pageType,
transport_type: 'beacon'
});
});
}); 
