With 154 screens across 74+ buildings in San Francisco, Oakland, and Silicon Valley, Vertical Impression connects your optometry practice with Bay Area's screen-fatigued professionals who need eye care—right where they live.
Get Your Media Plan
The Bay Area's tech workforce stares at screens more than almost any other professional population in the world. From software engineers in Mountain View spending 10+ hours daily on monitors to venture capitalists constantly on their phones, digital eye strain, myopia, and vision problems are epidemic—yet most of these professionals put off eye exams for years.
Optometry advertising faces a fundamental challenge: people don't search for an eye doctor until they have a problem, and by then they often choose the nearest option rather than the best one. Google Ads for optometry keywords are competitive, and social media doesn't effectively reach people who aren't actively thinking about their vision.
Elevator advertising solves this by creating daily awareness in the exact buildings where screen-fatigued professionals live. When a Bay Area tech worker finally decides to get their eyes checked, your practice is already the name they know and trust.
Digital Screens in the Bay Area
Premium Buildings
Monthly Impressions
Metric
Elevator Ads
Bus Shelters
Social Ads
Patient Relevance
Screen-heavy professionals
General pedestrians
Interest-based guessing
Awareness Building
4+ daily impressions
Occasional drive-by
Scrolled past quickly
Practice Proximity
Near-practice buildings
Fixed street locations
Broad radius targeting
Get your optometry practice in front of tech workers across 74+ premium Bay Area buildings.
Get Your Media Plan
// GA4 Form Submission + Source Page Attribution
document.addEventListener('DOMContentLoaded', function() {
var form = document.getElementById('wf-form-Local-Form');
if (!form) return;
form.addEventListener('submit', function() {
var referrerUrl = document.getElementById('referrer-url').value || 'Direct Visit';
var sourcePage = 'direct';
try {
if (referrerUrl && referrerUrl !== 'Direct Visit') {
sourcePage = new URL(referrerUrl).pathname;
}
} catch(e) { sourcePage = referrerUrl; }
// Classify the page type
var pageType = 'other';
if (sourcePage.indexOf('/industry-city-pages/') > -1) pageType = 'industry_city';
else if (sourcePage.indexOf('/category/') > -1) pageType = 'industry_or_location';
else if (sourcePage === '/') pageType = 'homepage';
else if (sourcePage === 'direct') pageType = 'direct';
gtag('event', 'generate_lead', {
source_page_path: sourcePage,
source_page_type: pageType,
transport_type: 'beacon'
});
});
}); 
