50 screens across 4 Detroit residential buildings reach residents 4-6 times daily. Build the name recognition that fills your appointment book before patients start searching.
Get Your Media Plan
In a city rebuilding its professional core, patients still choose their primary care physician based on familiarity, not credentials. When the same name appears in their elevator every day, it becomes the trusted choice by default.
Digital ads reach patients mid-search. Direct mail gets discarded. Elevator ads reach Detroit professionals in their own buildings, during the 30 seconds they're not on their phones, 4-6 times every day.
Get a custom media plan showing exactly which buildings reach your ideal patients.
Get Your Media Plan50 elevator screens
4 residential buildings
22M monthly impressions
Metric
Elevator Ads
Bus Shelters
Social Ads
Attention Rate
2.3x more attention than other OOH
Compete with traffic
Scrolled past in 1-2 seconds
Daily Frequency
4-6x guaranteed
1-2x if on commute route
Depends on the algorithm
Your Ad Runs Alone
100% (no other ads)
Shared with 3-5 ads
Competing in feed
Get a custom media plan showing exactly which buildings reach your ideal patients.
Get Your Media Plan
// GA4 Form Submission + Source Page Attribution
document.addEventListener('DOMContentLoaded', function() {
var form = document.getElementById('wf-form-Local-Form');
if (!form) return;
form.addEventListener('submit', function() {
var referrerUrl = document.getElementById('referrer-url').value || 'Direct Visit';
var sourcePage = 'direct';
try {
if (referrerUrl && referrerUrl !== 'Direct Visit') {
sourcePage = new URL(referrerUrl).pathname;
}
} catch(e) { sourcePage = referrerUrl; }
// Classify the page type
var pageType = 'other';
if (sourcePage.indexOf('/industry-city-pages/') > -1) pageType = 'industry_city';
else if (sourcePage.indexOf('/category/') > -1) pageType = 'industry_or_location';
else if (sourcePage === '/') pageType = 'homepage';
else if (sourcePage === 'direct') pageType = 'direct';
gtag('event', 'generate_lead', {
source_page_path: sourcePage,
source_page_type: pageType,
transport_type: 'beacon'
});
});
}); 
