The most effective way to reach diners in Raleigh isn't social media or billboards—it's the 30 seconds they spend in an elevator every day. With coverage across 85+ buildings from downtown office buildings to North Hills residential towers, Vertical Impression puts your restaurant in front of the right people at the right time.
Get Your Media Plan
Raleigh, Durham, and Cary are adding new restaurants every month. Young professionals working in Research Triangle Park and students near Duke, UNC, and NC State have hundreds of options within a short drive. They don't spend 20 minutes researching. They pick the name that feels familiar.
Social media ads compete with every other restaurant in the Triangle for the same feed space. Your ad gets one scroll, maybe two. Elevator ads put your restaurant in front of residents 4-6 times a day in the buildings where they live, with zero competition from other dining options.
The dinner decision happens between the apartment door and the parking lot. That's where your ad needs to be.
Digital Screens in Raleigh
Premium Buildings
Monthly Impressions
Metric
Elevator Ads
Bus Shelters
Social Ads
Daily Frequency
4-6x guaranteed
1-2x if on route
Algorithm-dependent
Share of Voice
100% (alone in elevator)
Shared with 3-5 ads
Competing in feed
Attention Rate
2.3x higher than OOH
Low (people walk past)
Scroll-through rate 90%+
Get a custom media plan showing which Raleigh buildings reach the most residents in your delivery zone.
Get Your Media Plan
// GA4 Form Submission + Source Page Attribution
document.addEventListener('DOMContentLoaded', function() {
var form = document.getElementById('wf-form-Local-Form');
if (!form) return;
form.addEventListener('submit', function() {
var referrerUrl = document.getElementById('referrer-url').value || 'Direct Visit';
var sourcePage = 'direct';
try {
if (referrerUrl && referrerUrl !== 'Direct Visit') {
sourcePage = new URL(referrerUrl).pathname;
}
} catch(e) { sourcePage = referrerUrl; }
// Classify the page type
var pageType = 'other';
if (sourcePage.indexOf('/industry-city-pages/') > -1) pageType = 'industry_city';
else if (sourcePage.indexOf('/category/') > -1) pageType = 'industry_or_location';
else if (sourcePage === '/') pageType = 'homepage';
else if (sourcePage === 'direct') pageType = 'direct';
gtag('event', 'generate_lead', {
source_page_path: sourcePage,
source_page_type: pageType,
transport_type: 'beacon'
});
});
}); 
