Real Estate Advertising

Real Estate Advertising in Raleigh

The most effective way to reach buyers and sellers in Raleigh isn't social media or billboards—it's the 30 seconds they spend in an elevator every day. With coverage across 85+ buildings from downtown office buildings to North Hills residential towers, Vertical Impression puts your real estate practice in front of the right people at the right time.

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Vertical Impression elevator advertising screen in building lobby
Elevator advertising screen display illustration - The Focus

The Triangle Has Thousands of Licensed Agents. Homeowners Pick the One They See Every Day.

Raleigh, Durham, and Cary are growing fast. Tech relocations, university employees, and young professionals are buying and selling homes at a pace that attracts agents from across the state. Every neighborhood has a long list of realtors competing for the same listings.

Most of those agents rely on Facebook ads and Zillow leads, fighting for attention in feeds that residents scroll past in seconds. Elevator ads put your face and name inside the buildings where your future clients actually live, creating the kind of daily familiarity that digital ads cannot match.

When a resident in a Raleigh high-rise or a Cary condo decides it is time to list, they do not start with a Google search. They call the agent they have seen every day in their elevator for the past three months.

Raleigh, by the Numbers

246

Digital Screens in Raleigh

127

Premium Buildings

47M

Monthly Impressions

Why Real Estate Agents in Raleigh Choose Elevator Ads

Advertise Where Your Clients Live

Your ad runs inside the buildings where sellers and renters live. When residents think about selling or upgrading, they see your name every single day. No other ad format reaches homeowners in their own building.

Reach Buyers Visiting Buildings

Prospective buyers viewing units in your target buildings see your ad during their visit. You become the agent they remember when they decide to make an offer or start their search seriously.

Build Name Recognition in Your Territory

Real estate is a trust business. Residents who see your face and name 4-6 times daily for months recognize you as the local expert. When they decide to list or buy, you're the agent they think of first.

100% Share of Voice in Every Building

Your ad runs alone in the elevator. No competing agents, no distractions. Residents associate your name with their building, creating the kind of top-of-mind awareness that drives referrals and listings.

How Elevator Ads Compare for Real Estate Agents

Metric

Elevator Ads

Bus Shelters

Social Ads

Audience Targeting

Residents in specific buildings

Commuters on bus routes

Broad demographic filters

Share of Voice

100% (your ad only)

Shared with 3-5 ads

Competing in feed

Daily Frequency

4-6x guaranteed

1-2x if on route

Algorithm-dependent

Why Real Estate Agents in Raleigh Choose Elevator Ads

 Enter your business address to see digital elevator advertising coverage nearby before deploying

Frequently Asked Questions

How much does elevator advertising cost for real estate agents in Raleigh?

Campaigns start at a few hundred dollars per month per building. Most Triangle agents run ads in 5-20 buildings across Raleigh, Durham, and Cary, reaching thousands of residents and visitors monthly. Volume pricing is available for agents covering multiple markets across the Triangle.

Can I target specific buildings or neighborhoods in the Triangle?

Yes. You select the exact buildings where your ads run. Most agents target buildings in their farm area, near recent listings, or in new developments attracting tech relocations. Whether you focus on downtown Raleigh condos, Durham towers near Duke, or Cary communities, you choose those buildings directly.

How quickly can I launch an elevator ad campaign in Raleigh?

Campaigns launch within 2 weeks of booking. Most real estate agents use a professional headshot and a message about listings or local expertise. We help with creative if needed, and your ads start running in your selected buildings within days of approval.

How do Triangle real estate agents measure results from elevator advertising?

Track listing inquiries from residents who mention seeing your ad in their building. Many Triangle agents report seller consultations from building residents and buyer inquiries from visitors who saw their ad during showings. The real ROI is long-term name recognition that drives referrals across Raleigh, Durham, and Cary.

Reach Triangle Homeowners in Your Target Buildings

Get a custom media plan showing exactly which buildings in Raleigh, Durham, and Cary reach your ideal sellers and buyers.

Get Your Media Plan

Elevator Advertising in Other Cities

Other Industries in Raleigh

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