The most effective way to reach job seekers in Raleigh isn't social media or billboards—it's the 30 seconds they spend in an elevator every day. With coverage across 85+ buildings from downtown office buildings to North Hills residential towers, Vertical Impression puts your recruiting agency in front of the right people at the right time.
Get Your Media Plan
The Research Triangle is packed with tech engineers, biotech researchers, university staff, and corporate professionals who are employed and not actively searching. But many are open to the right opportunity. By the time they post their resume on LinkedIn, your competitors are already competing for their attention.
Most recruiting marketing fights for visibility on LinkedIn feeds that professionals scroll past daily. Elevator ads put your agency in front of employed professionals in premium residential buildings across Raleigh, Durham, and Cary, 4-6 times a day, before they start their job search.
When a Triangle professional is ready to explore new opportunities, they contact the recruiting agency that feels familiar. That's the one they've been seeing in their elevator every day.
Digital Screens in Raleigh
Premium Buildings
Monthly Impressions
Metric
Elevator Ads
Bus Shelters
Social Ads
Daily Frequency
4-6x guaranteed
1-2x if on route
Algorithm-dependent
Share of Voice
100% (alone in elevator)
Shared with 3-5 ads
Competing in feed
Attention Rate
2.3x higher than OOH
Low (people walk past)
Scroll-through rate 90%+
Get a custom media plan showing exactly which Raleigh-Durham buildings reach the tech, biotech, and professional talent your clients need.
Get Your Media Plan
// GA4 Form Submission + Source Page Attribution
document.addEventListener('DOMContentLoaded', function() {
var form = document.getElementById('wf-form-Local-Form');
if (!form) return;
form.addEventListener('submit', function() {
var referrerUrl = document.getElementById('referrer-url').value || 'Direct Visit';
var sourcePage = 'direct';
try {
if (referrerUrl && referrerUrl !== 'Direct Visit') {
sourcePage = new URL(referrerUrl).pathname;
}
} catch(e) { sourcePage = referrerUrl; }
// Classify the page type
var pageType = 'other';
if (sourcePage.indexOf('/industry-city-pages/') > -1) pageType = 'industry_city';
else if (sourcePage.indexOf('/category/') > -1) pageType = 'industry_or_location';
else if (sourcePage === '/') pageType = 'homepage';
else if (sourcePage === 'direct') pageType = 'direct';
gtag('event', 'generate_lead', {
source_page_path: sourcePage,
source_page_type: pageType,
transport_type: 'beacon'
});
});
}); 
