With 154 screens across 74+ buildings from San Francisco to Silicon Valley, Vertical Impression helps Bay Area government agencies reach residents with critical public information—directly in their buildings.
Get Your Media Plan
Bay Area local governments serve one of the most diverse and dynamic populations in the country. From San Francisco's dense urban core to Silicon Valley's suburban communities, agencies must communicate about public safety, transit changes (BART, Muni, Caltrain), voting, infrastructure projects, and community programs to millions of residents.
Traditional government communication channels are failing. Direct mail open rates are declining. Government websites see low traffic. Social media reaches only a fraction of residents, and younger demographics increasingly distrust institutional social accounts. In a region where residents are overwhelmed by information from tech companies, getting attention for public services is harder than ever.
Elevator advertising reaches Bay Area residents in a guaranteed-exposure environment—their own building. With 74+ buildings across the region, government agencies can deliver critical information to residents who need it, with the frequency required for message retention.
Digital Screens in the Bay Area
Premium Buildings
Monthly Impressions
Metric
Elevator Ads
Bus Shelters
Social Ads
Resident Reach Rate
92% viewability, 4x daily
Inconsistent foot traffic
Algorithm-limited reach
Message Retention
High (repeated exposure)
Low (single viewing)
Low (scroll-past behavior)
Targeting Precision
Building/neighborhood level
Street-level placement
Zip code or district
Deliver critical government messaging to residents across 74+ Bay Area buildings with guaranteed daily exposure.
Get Your Media Plan
// GA4 Form Submission + Source Page Attribution
document.addEventListener('DOMContentLoaded', function() {
var form = document.getElementById('wf-form-Local-Form');
if (!form) return;
form.addEventListener('submit', function() {
var referrerUrl = document.getElementById('referrer-url').value || 'Direct Visit';
var sourcePage = 'direct';
try {
if (referrerUrl && referrerUrl !== 'Direct Visit') {
sourcePage = new URL(referrerUrl).pathname;
}
} catch(e) { sourcePage = referrerUrl; }
// Classify the page type
var pageType = 'other';
if (sourcePage.indexOf('/industry-city-pages/') > -1) pageType = 'industry_city';
else if (sourcePage.indexOf('/category/') > -1) pageType = 'industry_or_location';
else if (sourcePage === '/') pageType = 'homepage';
else if (sourcePage === 'direct') pageType = 'direct';
gtag('event', 'generate_lead', {
source_page_path: sourcePage,
source_page_type: pageType,
transport_type: 'beacon'
});
});
}); 
