Reach New York's property owners, families, and professionals who need reliable insurance coverage. With ads in 141+ buildings from Midtown to the Financial District, your agency builds trust with residents who value protection.
Get Your Media Plan
Insurance is a grudge purchase. New Yorkers know they need it, but few actively shop for it until a policy renewal arrives, a life event triggers a review, or an emergency makes coverage urgent. By then, they turn to Google, get overwhelmed by comparison sites, and often make decisions based on price alone -- not on finding the right agent or coverage.
Social ads disappear in seconds. Google Ads get more expensive every quarter. Billboards reach highway commuters, not the residents who live near your insurance agency. For insurance advertising in New York, the challenge is reaching nearby residents repeatedly, not broadly.
For independent agents and insurance companies in New York, the challenge is being known and trusted before that moment arrives. Elevator advertising in premium residential buildings creates daily brand visibility with homeowners, renters, and families who carry significant insurance portfolios. When their renewal notice arrives or they buy a new apartment, your agency is the familiar name they trust -- not a random search result competing on price.
Get a customized media plan targeting buildings where high-value policyholders live across Manhattan.
Get Your Media PlanDigital Screens in New York
Premium Buildings
Monthly Impressions
Metric
Elevator Ads
Bus Shelters
Social Ads
Trust Building
Months of daily familiarity
Zero prior relationship
Competes with spam perception
Policy Value per Client
High (premium building residents)
Mixed (mass audience)
Low (price-comparison seekers)
Client Retention
High (local relationship)
Low (no ongoing contact)
Low (price-switchers)
Get a customized media plan targeting buildings where high-value policyholders live across Manhattan.
Get Your Media Plan
// GA4 Form Submission + Source Page Attribution
document.addEventListener('DOMContentLoaded', function() {
var form = document.getElementById('wf-form-Local-Form');
if (!form) return;
form.addEventListener('submit', function() {
var referrerUrl = document.getElementById('referrer-url').value || 'Direct Visit';
var sourcePage = 'direct';
try {
if (referrerUrl && referrerUrl !== 'Direct Visit') {
sourcePage = new URL(referrerUrl).pathname;
}
} catch(e) { sourcePage = referrerUrl; }
// Classify the page type
var pageType = 'other';
if (sourcePage.indexOf('/industry-city-pages/') > -1) pageType = 'industry_city';
else if (sourcePage.indexOf('/category/') > -1) pageType = 'industry_or_location';
else if (sourcePage === '/') pageType = 'homepage';
else if (sourcePage === 'direct') pageType = 'direct';
gtag('event', 'generate_lead', {
source_page_path: sourcePage,
source_page_type: pageType,
transport_type: 'beacon'
});
});
}); 
