Insurance Advertising

Insurance Advertising in Seattle

Build trust with Seattle residents who need insurance. With 217+ buildings and 313 screens across Downtown, South Lake Union, Capitol Hill, and Bellevue, your agency becomes the recognized local insurance provider.

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Vertical Impression elevator advertising screen in building lobby
Elevator advertising screen display illustration - The Focus

Seattle Insurance Agents Are Losing to Online Aggregators

Seattle's tech-savvy population increasingly turns to online comparison tools and direct-to-consumer insurance platforms, bypassing local agents entirely. Geico, Progressive, and Lemonade dominate digital advertising, making it nearly impossible for independent agents to compete on search or social. Yet many Seattle residents, especially homeowners and high-net-worth professionals, still prefer working with a local agent who understands the Pacific Northwest market.

Elevator advertising builds the local trust that online platforms cannot replicate. When a Seattle resident sees your insurance agency in their building every day, you become the familiar, neighborhood option. Whether they need renters insurance for their Capitol Hill apartment, homeowners coverage in Bellevue, or auto insurance for their Eastside commute, your agency is top-of-mind because it is part of their daily environment.

Seattle, by the Numbers

313

Digital Screens in Seattle

217

Premium Buildings

109M

Monthly Impressions

Why Elevator Ads Work for Seattle Insurance Agents

Build Trust Before the Quote

Insurance is a trust-based purchase. Residents who see your agency daily in their building feel more comfortable calling you for a quote than clicking a generic online ad from a company they have never heard of.

Reach High-Value Policy Holders

Premium Seattle buildings house professionals with valuable assets: homes, cars, businesses, and investment portfolios. These are the high-premium policy holders that drive agency profitability.

Target Renters and Homeowners

Place ads in apartment buildings to reach renters needing coverage, or in condo towers to reach homeowners. Match your product mix to the building type for maximum relevance.

Stay Visible During Renewal Season

Time your campaigns to reach residents when policies are up for renewal. Daily visibility means your agency is the alternative they consider when premium increases arrive from their current provider.

How Elevator Ads Compare for Insurance

Metric

Elevator Ads

Bus Shelters

Social Ads

Local Trust

High (familiar presence)

None

Low (impersonal)

Audience Quality

High-asset residents

Mixed

Broad (low intent)

Cost per Lead

Low (targeted reach)

High (mass reach)

High (competitive keywords)

Why Elevator Ads Work for Seattle Insurance Agents

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Frequently Asked Questions

How does elevator advertising help insurance agents in Seattle?

Elevator ads build daily familiarity with building residents, creating the trust that drives insurance decisions. When residents need coverage or are switching providers, your agency is already the familiar, local option.

Can I target specific types of buildings for insurance advertising?

Yes. Target apartment buildings for renters insurance, condo towers for homeowners coverage, or commercial buildings for business insurance. Our network of 217+ Seattle buildings lets you match products to building demographics.

What types of insurance agencies benefit from elevator ads?

Independent agents, brokerages, and local agencies selling auto, home, renters, life, and commercial insurance all see results. The key advantage is building local trust that online aggregators cannot match.

How much does insurance elevator advertising cost in Seattle?

Costs depend on building count and campaign duration. Given the high lifetime value of insurance clients, elevator advertising is extremely cost-effective for agent acquisition. Contact us for a tailored media plan.

Ready to Grow Your Seattle Insurance Agency?

Get a customized media plan showing which buildings will connect your agency with the highest-value policy holders.

Get Your Media Plan

Elevator Advertising in Other Cities

Other Industries in Seattle

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